Most recent posts
Fresh blood! Get to know Eya, Sam, Antony, Tibo and Rick
A strong European scale-up like RetailSonar cannot grow that fast without a regular inflow of shiny new stars! There are a few things our colleagues have in common. First of all, they have a soft spot for data. And when it comes to tackling complex challenges, they don’t just dip their toes in the water, they cannonball right in! Not to mention their peculiar hobbies ... Let’s get to know Sam, Antony, Eya, Tibo and Rick and discover it yourself.
Why are successful retailers opening more and more smaller retail locations?
More and more large retailers and purely online retailers often open small retail formulas in the city center. What is behind this strategy and what can you learn from it in terms of efficiency, proximity and the effect on online sales?
Geomarketing: what is it and why do retailers use it?
Geomarketing is likely something you're already utilizing, whether intentionally or unintentionally, in your efforts to research locations, analyze stores, or conduct local marketing. But what is this exactly? What is the added value? And how do you use geomarketing for maximum return from your network of store locations?
Charging infrastructure for parking owners | Guest blog
The future is electric. More and more businesses are opting for electric company vehicles, and individuals are also making the switch. Consequently, the demand for publicly accessible charging infrastructure is growing rapidly. Since not everyone has a charging solution at home, charging infrastructure on the go or at the destination is also essential. One of these solutions lies in providing charging infrastructure by parking owners. But why should a parking owner invest in this?
RetailSonar opens its 4th European office in Germany
Since September 1, RetailSonar Germany has opened its doors at the Gänsemarkt in Hamburg. This new company is the fourth company in the group (next to entities in Belgium, France and The Netherlands). From these 4 countries we want to ease the distribution of our geomarketing solution towards the large international retail- and service companies across Europe.
10 reasons why so many retailers choose RetailSonar
How has RetailSonar become the European market leader in location strategy in just 10 years? Why do so many national and international chains turn to this Belgian-Dutch scale-up? Well, it’s quite simple really: RetailSonar has no competitors. We do many things very differently to other organisations. These are the 10 points that make RetailSonar unique.
Halo effect: are you already generating extra online sales in the areas around your physical stores?
You sell more online in the direct catchment area of your physical stores. This 'halo effect' is an indispensable asset in the battle against pure online players! How do you benefit as a retailer from the extra sales opportunities that your omnichannel network offers? Allow us to explain.
Poorly performing stores? Consider these 5 property strategies!
For locations with poor performance and few growth opportunities, a change of location is sometimes the only way out. Is the best option always to close your location? Here are the main alternatives.
Location Talking Points #8 | What can you learn from H&M, Tesco, Albert Heijn, Coca-Cola and Facebook?
Every month, we show you the latest and most inspiring location strategies from here and abroad. This means you’re always one step ahead in optimizing your future-proof network! In this video: the location strategies of H&M, Tesco, Albert Heijn, Coca-Cola and Meta.
RetailSonar launches Europe’s largest retail database
The retail world is changing at a rapid pace. Data that is accurate, applicable and up to date is more important than ever before. That is why RetailSonar is now introducing the largest and most up-to-date retail database in Europe.
Location Talking Points #7 | What can you learn from Starbucks, McDonald's, Delhaize, Subway, Amazon and Toolstation?
Every month, we show you the latest and most inspiring location strategies from here and abroad. This means you’re always one step ahead in optimizing your future-proof network! In this video: the location strategies of Starbucks, McDonald's, Delhaize, Subway, Amazon and Toolstation.
Location Talking Points #6 | What can you learn from Aldi, Jumbo, IKEA, New York Pizza, Rituals & more?
Every month, we show you the latest and most inspiring location strategies from here and abroad. This means you’re always one step ahead in optimizing your future-proof network! In this video: the location strategies of Aldi, Jumbo, IKEA, New York Pizza, Rituals & more.
Location Talking Points #5 | What can you learn from Specsavers, Zeeman, MediaMarkt, Lidl, Mere & Dirk?
Every month, we show you the latest and most inspiring location strategies from here and abroad. This means you’re always one step ahead in optimizing your future-proof network! In this video: the location strategies of Specsavers, Zeeman, MediaMarkt, Lidl, Mere & Dirk.
RetailSonar becomes largest European geomarketing player after acquisition of French company Geocible
Since 1 September, the French company Geocible has been part of the international RetailSonar group. With this acquisition, we have added more than 20 years of experience to our location intelligence and accelerated our European expansion. “Even the competitors admire Geocible for the high quality of its technical expertise.”
Location Talking Points #4 | What can you learn from Action, Coolblue, Basic-Fit & HEMA?
Every month, we show you the latest and most inspiring location strategies from here and abroad. This means you’re always one step ahead in optimizing your future-proof network! In this video: the location strategies of Action, Coolblue, Basic-Fit & HEMA.
12 things you didn't know about RetailSonar
Everyone knows that we help our customers make the right decisions for each location. But did you also know these 12 facts about RetailSonar?
Location Talking Points #3 | What can you learn from Google, Apple, Ikea & Jysk?
Every month, we show you the latest and most inspiring location strategies from here and abroad. This means you’re always one step ahead in optimizing your future-proof network! In this video: the location strategies of Google, Apple, Ikea & Jysk.
Small, smaller, smallest? Tips from 5 retailers experimenting with high-street shops
Rents in town and city centres are under pressure. Retailers that have successfully navigated the coronavirus pandemic are seizing this opportunity to further optimize their network. Often, they are experimenting with smaller, adapted store formats in or on the edge of town or city centres. What are they hoping to achieve? And how can you smartly experiment with a smaller store format? We looked into this for you.
Location Talking Points #2 | What can you learn from Primark, Taco Bell, Action & Brisol?
Every month, we show you the latest and most inspiring location strategies from here and abroad. This means you’re always one step ahead in optimizing your future-proof network! In this video: the location strategies of Primark, Taco Bell, Action & Brisol
Location Talking Points #1 | What can you learn from Tesla, H&M, Albert Heijn and Leonidas?
Every month, we show you the latest and most inspiring location strategies from here and abroad. This means you’re always one step ahead in optimizing your future-proof network! In this video: the location strategies of Leonidas, H&M, Tesla and Albert Heijn.