We understand B2B retail

The right location is everything for a B2B retailer. A wrong decision may have far-reaching consequences. Minimize that risk with RetailSonar's statistically accurate models. No more subjective guesswork. Shorten decision time and convert your data into bite-sized strategic insights. Because decision support tools and solutions are essential to make the right future-oriented choices. 

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Weekly visitors 10 000
+10% Spending Potential

Smart location decisions. Maximum ROI.

Thanks to curated, best-in-class data, a revolutionary AI model and a passionate team, you can use our platform to make your location decision with confidence, precision and in just a few clicks.

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Plan your optimal location network with confidence

Design your most profitable network and plan openings, closures and relocations. With the highest possible accuracy.

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Easily improve the performance of your locations

Sales teams can pinpoint the revenue their locations should be making, alongside the right actions to take. In just a few clicks.

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Optimize the efficiency of your marketing efforts

Have marketing teams craft precise activation and retention campaigns to ensure they achieve the best ROI. In an easy-to-use platform.

Features relevant to the industry porta laoreet

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Performance Academy | Maximize your current location performances (entry level)

Take your network performance to the next level with this beginner-friendly session, designed to identify opportunities and catch...

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Performance Academy | Maximize your current location performances (entry level)

Take your network performance to the next level with this beginner-friendly session, designed to identify opportunities and catch...

feture-img

Performance Academy | Maximize your current location performances (entry level)

Take your network performance to the next level with this beginner-friendly session, designed to identify opportunities and catch...

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Know and segment your target audience

  • Use the right data sources and collect sophisticated business information
  • Create a 360° customer DNA. Can you also link these profiles to your non-active customers?
  • Segment your target audience based on business characteristics and financial data
  • Segment your target audience based on geographic data
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The right service in the right locations

  • Calculate the market space for your existing stores and service points
  • Determine the optimal areas of activity for your existing stores and service points
  • Match your sales team's capacity to the available market space in the area
  • Identify areas with high potential to attract new customers
  • Set the right prospecting priorities. Rank your prospects by their chance of conversion, which is a data-driven calculation performed for each area.
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Maximize your existing locations' performance

  • Visualize the theoretical potential for each location
  • Compare that potential with recent actual performance to benchmark each retail outlet and area
  • Identify retail outlets that are underutilized and where you are missing opportunities
  • Take the right actions for each location to achieve its theoretical potential, both in-store and out-store
  • Analyze the impact of each growth action. Use these insights to continuously optimize your retail outlets' potential.
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Determine your optimal sales network

  • Make an accurate turnover prediction for a new location
  • Calculate the cannibalisation that a new location creates in your network
  • Search and find absolute top locations (hotspots) with a high ROI
  • Calculate how many customers you can win back after closing a location
  • Limit the risk of a new investment
  • Analyze your online sales' impact on your physical retail outlets
  • Take a step-by-step approach to achieve the optimal sales network of the future

“Thanks to RetailSonar, we avoid internal uncertainties and subjective estimations.”

Lindsay Van Geersom
Real Estate & Business Developer

Book a meeting with our retail expert and maximize your ROI

Discover how you can optimize your location strategy by making the smartest location decisions.