Marketing Academy: Deepdive button training for marketing experts - create your own optimization rules (advanced level)

Recommended for:

Marketing managers, Business analysts

What you’ll learn:

• Get more insights into your current distribution plan. How much potential sales do you cover right now? Are there any imbalances in your current reach?
• Optimise the cost of your local marketing campaigns
• How to optimize the ROI of your door-to-door marketing?
• Balance your budget and determine the right marketing action for each location
• How can you grow towards an opti-channel marketing mix?
• Select the most interesting areas for online marketing campaigns

Beginner: Little to no prior knowledge required
Intermediate: Notion of model and platform scope required; you have participated in at least 1 general training
Advanced: Notion of model and platform scope required; you have participated in at least 1 general training + 1 planning academy/marketing academy